NEWELL | Newell and friends are set to kick off three days of fun activities for the Labor Day weekend, starting on August 31 and running though Monday, September 2. Rodeo and parade entries are being marked down and organizers are beginning to get things scheduled so that the weekend runs smoothly.

Parade marshals for the celebration have been named by the Newell Community Club. Art and Judy Ollila, long-time members of the Newell community will be honored with a ride down Girard at the beginning of the parade which is held on Monday.

Saturday, August 31 starts off bright and early with the annual 5k Fun Run/Walk. Contact person for this event is Danelle Mutchler at 605-490-2516. Registration is from 7 to 8 a.m. at the newell Evangelical Church parking lot with an 8 a.m. start.

“This is the fourth annual for the 5K and it is free to participate this year, so if folks want to run, walk, ride bike or rollerblade, they just need to be there between 7:00 and 8:00 a.m. to sign up,” said Mutchler. “We will start at 8:00. This event was started in order to promote fitness and healthy living. The Community Club wanted reach out to more people, not just those involved in Rodeo.”

That is followed by the Queen Pageant from 8:30 a.m. to 3 p.m. at the Newell Christian Church and the rodeo grounds for the horsemanship. Contact is Cheyenne Winkler at 605-5151137.

The Ranch Rodeo will start at 1 p.m. at the rodeo grounds and contact is Jack Gulley at 605-456-1330. The annual Fireman's barbecue will be held from 5 to 7 p.m. at the fire hall with the dance to follow on Girard at 9 p.m.

The Community Worship Service begins in the South Park with the NVN Ministerial Association hosting this event on Sunday, September 1, beginning at 8 a.m. Registration for the Car Show runs from 8 to 10 a.m. in South Park. Contact is Chris Walls of Sturgis at 605-347-6047.

“If you love it, others will too,” said Walls, “whether it is in quality shape or not.” The event is free with no entry fees and there will be trophies in a variety of categories including people’s choice. There will be a winner’s circle for last year’s winners to be highlighted.

The sixth annual Coy Price Memorial Roping begins at 1 a.m. at the rodeo grounds at 10 a.m. on Sunday. J.D. Mutchler will be fielding questions about this event at his contact is 605-490-0343.

"It is a fundraiser for the Newell High School Rodeo team with some of the funds being used to send contestants to Nationals," said Mutchler. "But most funds go toward the Coy Price Memorial Scholarship that is given to a graduating senior each year.”

The Community Club will be serving lunch from 10 a.m. to 2 p.m. at the South Park pavilion and this will be followed by the Tractor Pull beginning at 2 p.m.

Monday also starts early with a rodeo slack beginning at 8 a.m. The Lutheran Ladies will have their bake sale set up on the east side of Girard next to the library. This is a fundraiser for the activities the group sponsors during the year. This group also gives back to the community in the form of projects such as lights in the city parks, equipment, and helping with all sorts of city-improvement plans.

The Thrivent organization will once more be serving free watermelon in the South Park after the parade. Come right away as they always run out of slices of the delicious red fruit.

The theme for this year’s Parade is “Community Pride! What are you Proud of?” The parade lineup will begin prior to 10 a.m. at the city campground area with the parade beginning at 10 a.m. Parade marshals Art and Judy Ollila have farmed in the area since 1973. They just recently celebrated their 50th wedding anniversary and they have three children, Dave and Holly Ollila, Ron and Nancy Haigh of Philip. Nancy works at the Philip newspaper; and their unofficial son, Todd and Carmen Aigner of Shepherd, Mont. Art and Judy have six grandchildren.

Art has been a volunteer fire fighter and served on the Butte/Lawrence County Fairboard for 15 years. He sold seed and fertilizer and together with his wife have worked hard to promote the community.

"We always had lots of kids around in the summer," said Judy. "Not just our own. Seems like our place was the place all the kids wanted to be."

Art is a great barbecue cook as well and has cooked the meat for a variety of functions including the annual Fire Department Feed during Labor Day.

A variety of groups will be supplying fun and food in a variety of places during the weekend. Dakota Life Christian Center will have a meal for purchase at the NVN center on Monday beginning at noon and the Community Club will run a bingo booth in the South Park from 11 a.m. to 4 p.m. on Monday. There will also be a Flower and quilt Show at City hall from 11 a.m. to 5 p.m. also on Monday. There will also be kids games immediately after the parade in the southwest corner of the South Park and that will be followed by a Community Band Concert in the South Park. Members of the Belle Fourche Cowboy Band will join in so it should be a good show.

Just prior to the final event on Monday which is the Newell Labor Day Rodeo beginning at 1 p.m. the Newell Labor Day Rodeo Queen and Princesses will be crowned. Check out the Newell Labor Day Rodeo at or contact J. D. Mutchler at 605-490-0343 for more information. Events at the rodeo include: Bareback, Saddle Bronc, Bull Riding, Steer Riding, Mutton Bustin', Pee Wee Barrels, Jr. Barrels, Sr. Barrels, Ladies Breakaway Roping, Old Mans Breakaway, Calf Roping, Family Team Roping, and the 55th Annual Sheep Teepeeing contest.

There is no lack of things to see and do and the weekend should give everyone a good time according to Community Club organizers. For more information about the Labor Day celebration check out Come early and stay late is their advice.

(0) comments

Welcome to the discussion.

Keep it Clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
Don't Threaten. Threats of harming another person will not be tolerated.
Be Truthful. Don't knowingly lie about anyone or anything.
Be Nice. No racism, sexism or any sort of -ism that is degrading to another person.
Be Proactive. Use the 'Report' link on each comment to let us know of abusive posts.
Share with Us. We'd love to hear eyewitness accounts, the history behind an article.